Dear Entrepreneur,
You have a FaceBook Business page for good reasons (that we won't get into here). Maybe you're a Realtor® like me, or maybe you have an etsy shop, or a photo studio, sell Avon, etc.
You also have friends. My definition of friend in this case is: people who think you are a quality human.
They should like your FB Biz page.
Yes all of them. If they have a FB account they should like your Biz page.
Why?
1. Because they like YOU!
If you're an entrepreneur, you are what you do! Your business is so much more than a job to you. It's your income, sure, but its also your heart and dreams. Your friends should support that.
2. Because they WANT to help you.
If they are your friends they are excited to see you succeed. Having likes on your Biz page helps your business in so many ways - most importantly providing legitimacy to your potential customers through their likes ("Oh, this is a real business, not some random thing on the internet.") and helping convince the FB algorithms to actually SHOW your content to real people.
3. Because it is FREE and EASY to like your Biz page. This is a very simple way for your friends to help your business. They don't have to sign up for notifications. They don't have to engage (like posts, comment, share) if they don't want to, they simply need to click like.
If your friends are afraid to like your page because they are not planning on patronizing your business for some reason assure them that its OK! It is VERY NORMAL to like a page just because they like the business (you) and want to support it somehow.
According to a study done by consulting agency Syncapse last year, almost 50% of Fans Liked a Page because they simply wanted to support their brand – that’s awesome! However, 42% of fans Liked a page in order to get a coupon or discount while 35% Liked a page to participate in contests. Read more: http://blog.heyo.com/like-gate-is-dead/#ixzz3Hdy5W0CY
So go ahead and ask your friends to like your business page. There's no reason not to - your friends want you to succeed, they may just not know how to help - and your, like my FB Biz page is a great place to start!
